Time Saving Tips for Content Marketing
The latest trend in marketing right now is “content marketing” or “content strategy” but what does it mean and how can you capitalize in it? Content marketing is basically how…
How to Choose Your Marketing Mediums
Many clients ask me what mediums they should use in their marketing. My response is always “Think of your target audience and where they would be receptive of your message”….
Sales Advice from a Savvy Consumer
I am not a sales person. I don’t pretend to be because there are AWESOME professionals out there who can sell ice to an Eskimo! What I am is a…
How to Find Your Brand
Finding and defining your brand’s vision isn’t rocket science, and you don’t need the most expensive marketing team to do it. All it takes is a bit of time and…
Am I My Brand?
The answer is simply, yes. You and your employees are representations of your business whether you are a sole proprietor or the owner of a Fortune 500 Company. When you…
How to Create a Social Media Presence in 7 Steps
Afraid to start social media because it seems like such a daunting task and you have no idea where to start? Follow these simple steps to get your business on…
What is a Klout Score and Why You Should Care About Yours
Do you want your business to be the top influencer in your industry? I really hope you said, “Yes!” If you did, you should care what your Klout Score is…
Six Key Networking Tips from Children
As I sit in my backyard reflecting on a recent networking event I attended, my thoughts are overpowered by the sounds of a group of neighborhood children playing. As I…
Top 10 Rules of Social Media Etiquette – Part 2
In Part I, I discussed the first 5 rules of social media etiquette including the importance of engaging quickly, staying active, being concise, providing value (not just sales) and how…
Top 10 Rules of Social Media Etiquette – Part I
Social media usage and online customer engagement has skyrocketed in the last few years with more businesses and people connecting in the virtual world. If you are an owner who…
